The why, what and how of digitalizing products in a large enterprise – a fireside chat with DHL & LeanIX

Recorded May 2022

Digital transformation often times refers to the development and offering of new digital products and services. But it also entails digitalizing and improving existing processes with the help of modern software. Watch this fireside chat to learn about the challenges, and benefits of adopting agile development techniques as well as driving organisational change at Deutsche Post DHL Group, a large German logistics enterprise.

Steffen Ferrari, VP Product Management at Deutsche Post DHL Group, sat down with Jens Rieskamp, Director Product Management Value Stream Management at LeanIX, to discuss:

  • The challenges of rethinking what a seamless customer journey could look like and actually building it
  • The importance of embracing a product-centric view
  • The learnings to set up a product and engineering environment bound for success in a corporate context

LeanIX Value Stream Management webinar series

A 15-minute Q&A period will follow the initial presentation (please submit your questions in advance!), and a recording of the webinar and accompanying materials will be shared with attendees afterwards.


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Jens Rieskamp

Director Product Management Value Stream Management, LeanIX

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Steffen Ferrari

VP Digital Touchpoints Business Customers Post & Parcel, Deutsche Post & DHL

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About LeanIX: LeanIX offers Software-as-a-Service (SaaS) for managing Enterprise Architecture and multi-cloud environments to enable organisations to take faster, data-driven decisions in their IT.

Working for Leading Brands: Hundreds of leading brands such as Volkswagen, Adidas, DHL, Merck and Vodafone use the innovative solution worldwide. From On-Premises to Cloud-Native and Microservices, LeanIX users gain insights into how well used technology supports business to increase competitiveness and to strengthen innovation.